How to Host a Retreat That Actually Works
There’s a certain magic that happens when you get your leadership team off-site—and no, I’m not talking about the post-dinner karaoke (though that can be magical). I’m talking about the kind of magic that builds trust, tackles thorny issues, and sets the stage for strategic leaps.
But let’s be honest: Retreats can also go sideways, fast. As someone who’s facilitated more than my fair share of these gatherings, I’ve learned a thing or two about how to make them truly effective—and how to survive the complexity of herding strong personalities toward a common purpose.
The Case for Retreats
Why bother with a retreat when your team can just Zoom their way through strategic planning?
Here’s why: Retreats provide the gift of time and space—two things in short supply for most leaders.
Stepping away from the daily grind allows your team to build deeper relationships, think more expansively, and wrestle with complex issues that require focus and collaboration. It’s also a chance to hit the reset button on dynamics that may have become stuck or strained.
A well-designed retreat creates a kind of alchemy: fresh insights, renewed energy, and a shared commitment to move forward. The key word here is “well-designed”—and that’s where the magic (and the hard work) comes in.
The Complexity of Herding Leaders
Let’s not sugarcoat it: Getting a group of high-powered leaders to align on anything can be like herding cats… cats with strong opinions, tight schedules, and a tendency to dominate the whiteboard.
But here’s the good news: that very complexity can be an asset when harnessed well.
Strong personalities bring diverse perspectives and the energy to tackle big challenges. The trick is creating an environment where those voices can be heard, without derailing the process or each other.
A touch of humor goes a long way here. At one retreat, I opened by sharing a list of “Things That Could Go Wrong Today”—everything from “PowerPoint fails” to “Someone insists on revisiting last year’s grievances.” It broke the ice, got everyone laughing, and subtly set the tone: We’re here to do serious work, but we don’t have to take ourselves too seriously.
Essential Ingredients of a Successful Retreat
If you’ve ever sat through a retreat that felt like a giant waste of time, chances are it was missing one or more of these key ingredients:
1. Purpose
What do you want to accomplish? Be crystal clear about the goals and desired outcomes of your retreat. Is it about solving a specific problem? Strengthening team dynamics? Laying out a three-year strategic plan? Clarity here will guide every other decision you make.
If there is one most important step, it’s the part where I interview each person on the team to get confidential insight as to what is most important to accomplish. This can also be done through a survey, which takes less time, but is not always as effective. It’s best conducted by an outside facilitator, as executives may not be as transparent to responding to their boss. Also as an objective observer, I can compile the information and present it in a balanced way.
However, if you don’t have the budget to hire a facilitator, create a safe space for your team to weigh in on a survey and discuss the results with them. Come to agreement on what’s most needed and how much time you will devote to each part.
2. People
Who needs to be in the room—and who doesn’t? The right mix of voices is crucial. Too few participants, and you risk blind spots. Too many, and decision-making becomes unwieldy. Think strategically about roles and ensure everyone understands why they’re there.
YIKES! My most challenging strategy session was with a government group that insisted on having all 40 executives participate. We did manage to accomplish a lot in coming to consensus on their vision, but it didn’t give them time to address how they would accomplish it.
TIP: The more people who attend, the less you can expect to address. The less people, the greater you can bond, go deeper into important topics and have time to come up with a follow through plan.
3. Preparation
A little prep work goes a long way. Share an agenda in advance, along with any pre-reading or data participants need to review. Set expectations for how everyone can contribute to a productive conversation.
REMEMBER: Everyone is extremely busy. Give plenty of time and regular reminders. If you are asking them to read a book, for example, you better make it a short one, or a section that’s most important. It also helps to share the why you are giving this assignment and how it will be used in the retreat.
4. Place
Location matters. An off-site setting removes distractions and signals that this isn’t business as usual. Whether it’s a rustic retreat center or a sleek conference venue, choose a space that fosters focus and connection.
I once hosted 3 male business partners at a country bed and breakfast that I adored. Thankfully it brought them together with a shared vision and in 2 1/2 days we designed clear initiatives along with important relational connection. It was the beginning of a long term relationship with them and their organization. However the next year they told me they hated the feather beds, the feminine decor and heavy food. So, take your team’s preferences and needs into account! We went to a hunting lodge the next year, not my idea, but a good choice for them!
Don’t forget the fun! No one wants to go to a beautiful retreat resort and have no time to get outdoors and do some fishin’, shootin’, shopping, sippin’, spa time or just a chance to read a book (introverts will be so grateful)! It’s complicated when you have a diverse group of people so ask what they would be prefer and agree on how much time you can allot for some memorable bonding experiences, much needed R & R and playtime.
5. Process
A skilled facilitator can mean the difference between a meandering discussion and a transformative experience. A good facilitator keeps the group on track, navigates tricky dynamics, and ensures everyone’s voice is heard. They also know when to let the conversation flow and when to nudge it toward closure.
FOLLOW UP: A critical part of your process is how you will use and implement what you accomplish in your time together. One way you can do this is to capture specific action plans at the end of each topic. What will happen, who’s accountable, by when. Keep it visible as you go through the off-site. At the end of the retreat, review the action steps and agree on the next formal discussion. I recommend quarterly half-day sessions strictly devoted to strategic follow-up. For one thing, everyone will know they are being held accountable and another thing, new things will happen throughout the year that must be addressed as a team.
DIY: If you want to lead your own retreat, consider dividing up the agenda and having different members of your team lead the sections they are most passionate and knowledgable about. Be clear on how much time is allotted to each section and the intended outcome. Will we make a decision? Or are we just brainstorming and exploring options?
Humility Meets Authority
Let me level with you: Even the best-planned retreats have moments where things don’t go as expected. I once facilitated a session with an out of control air conditioning unit, making our meeting room very chilly. We were all turning a little blue. Tired of hearing complaints, the very frugal CFO begrudgingly led us to the gift shop and bought us all overpriced monogrammed jackets, which everyone greatly appreciated. The team still wears them to remind themselves that things will get uncomfortable at times and yes there will be unanticipated budget items. The lesson? Flexibility, kindness, and a sense of humor are your best allies.
I’ve also learned that no matter how experienced you are, there’s always something new to discover. Every retreat teaches me something—about leadership, about group dynamics, and sometimes about myself. That’s part of what makes this work so rewarding.
Ready to Retreat?
When was the last time you gathered your team off-site to think big, connect deeply, and align on what matters most? If it’s been a while—or if your last attempt fell flat—it might be time for a recalibration. Let’s talk about how I can help you design and lead a retreat that leaves your team energized, aligned, and ready to tackle what’s next.
And hey, I’ll even bring a backup heater, just in case.
Meet Elaine and get started.
Elaine Morris is a master-level emotional intelligence and executive coach who brings more than 30 years of experience to upper level executives and their teams.